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Corum is Back in Swiss Hands And Announces a Global Relaunch

02 May 2025

The La Chaux-de-Fonds-based watch brand Corum is celebrating its 70th birthday this year with a very special surprise. Following a management buy-out, the company is once again 100 per cent under Swiss management.Golden Bridge Serpent from 2024Corum stands for unusual designs as well as innovative technologies. Examples include the Golden Bridge with a baton movement, the stately Bubble with a hemispherical domed sapphire crystal, the Admiral with a dodecagonal bezel and the Coin Watch, a favourite of US presidents. The worldwide sales network currently comprises 300 points of sale.Admiral 42 Ceramic from 2023..................